Tag: reference guide
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How to Build an Annual Marketing Plan You’ll Actually Use
Effective marketing is strategic, intentional, and aligned, and it should be tailored to your business, goals, and audience. My TIDE Framework will help you write a marketing plan that navigates the ebbs and flows of business in a way that’s predictable and scalable.
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How do Clients Experience Your Brand?
Your clients and prospects interact with your brand – but are all of your touchpoints working for you?
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How Color in Marketing Can Influence Your Clients
Colors help you stand out, brand your product & make you memorable. Dive into some details about color & how it connects to your business!
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Do You Want an Executor or a Collaborator for Your Next Project?
Do you need someone to just do what you say, or do you need someone to bring new ideas to the table? Let’s explore the differences.
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Booklets & Brochures: What’s the Difference?
Getting your business in front of the right people is crucial. If you’re considering leveraging a booklet or brochure as a leave-behind asset, read this first.
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A Business Owner’s Crash Course to Printed Materials
When it comes to printing, the needs vary for every business and scenario, and the available options are pretty endless. So, where do you start?
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Good Designers Don’t Gatekeep: Finding a Collaborative Design Partner
As a business owner, have you ever felt like hiring a graphic designer is like trying to crack a code? Find out why that is a huge red flag in this blog.
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3 Reasons Why You Should be Templatizing Your Business
As a business owner, your greatest asset is TIME. Creating templates is one of my favorite time-saving hacks, and here’s why…
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What Are the Best Ways to Market Your Small Business on a Budget? Nine Key Tasks to Get You Started
Small business owners need ways to maximize their marketing budgets. Here are nine ways to get started.
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Brand Guide vs. Brand Overview: What’s the Difference?
Have you ever wished you had an at-a-glance guide to know how to use your brand, what your colors are, or what logos you have available? Or has a vendor ever asked you for a brand guide? Read this overview to understand your options for creating just that.